Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust

By Unknown Author.

Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust

Description

How to tap the power of social software and networks to build your businessIn Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits. Today's online influencers are web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online.The book shows how people use online social tools to build networks of influence and how you can use those networks to positively impact your business. Because ...

ISBN(s)

0470743085, 0470743089, 9780470743089

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